A Work Environment and Experience Unlike Any Other

Our curated community of members will delight in unique access, including custom business events developed exclusively for Formation by Dallas Cowboys front office staff, unique members-only digital content, and advanced access to most events at Ford Center and AT&T Stadium. We’ve taken care of all the business necessities – mailing address and associated services, locking storage, printing, and internet are simple and accessible. With conveniences like extended business hours, covered parking, daily coffee service, access to lunch delivery and in-house catering for meetings, and complimentary notary services among other amenities.


“The opportunity to be a part of The Star in Frisco is a unique opportunity.”
Tim Soefje
Managing Member, Seltzer Chadwick Soefje & Ladik
“Formation has given us a cutting edge against our competition.”
Linda Scroggins
Founder, CEO of Affluent Luxury Travel
“I knew Formation was where I wanted to be even before it was finished.”
Reginald Hilliard
Owner-Operator of Ginald Fine Jewelry, Ginald2 Branding Solutions


Enhanced Workspace

Executives on-the-go will enjoy this enhanced membership as a complement to an existing primary or home office. Our executive membership also delivers on the needs of a transient business owner or executive needing a secondary office location, a place to host meetings in a unique environment, or just a retreat from the hustle and bustle of a typical work environment. With a membership base representing over 25 different industries, executives can maximize networking opportunities with other entrepreneurs and business leaders. Extraordinary amenities include 24/7 badge access, individual Cowboys Fit membership, double the conference room access, and a dedicated mailbox, in addition to all standard amenities.

Field Formation

Open Workspace

Formation’s elevated open workspace will maximize your comfort, creativity, and connectivity with fellow members, while allowing flexibility in your work destination throughout Formation’s 18,000 square feet of unique workspace. This membership is complemented by an upgraded amenity package, including generous business hours, waived Cowboys Fit enrollment fee, covered parking, access to conference rooms, invitation to an assortment of member events, mailing address and access to the member directory. Corporate rate available for two or more memberships.

Fixed Formation

Dedicated Desk

Enjoy a niche of privacy combined with the energy of a collaborative work environment at a dedicated desk. A select number of dedicated desks allow members to enjoy the benefits of open plan work and the consistency of a reserved location, including a select number of sit-to-stand desks. Fixed memberships offer secured storage and 24/7 access to ensure it’s easy to work as you wish.

Full Formation

Private Office

Our most secluded and secured offering. Choose from a limited selection of fully furnished private offices that vary in size, accommodating between 1-5 members. Private offices enjoy our most coveted amenity package including a Cowboys Way mailing address, 24/7 access to Formation, valet parking, a robust package of conference room credits, and a video member profile.

Flex Formation

New to the concept of collaborative workspaces, or only in our geographic area periodically? This membership option allows you to elevate your work environment on four (4) occasions per month and incorporate amenities incrementally as desired. The professional environment, sophisticated aesthetic, and premium experience are sure to exceed your expectations.

Book a Tour

Contact us to see Formation at The Star