Formation work space

A Work Environment and Experience Unlike Any Other

Our curated community of members will delight in unique access, including custom business events developed exclusively for Formation by Dallas Cowboys front office staff, unique members-only digital content, and advanced access to most events at Ford Center and AT&T Stadium. We’ve taken care of all the business necessities – mailing address and associated services, locking storage, printing, and internet are simple and accessible. With conveniences like extended business hours, covered parking, daily coffee service, access to lunch delivery and in-house catering for meetings, and complimentary notary services among other amenities.



24-7 Workspace

Executives on-the-go will enjoy this enhanced membership as a complement to an existing primary or home office. Our executive membership also delivers on the needs of a transient business owner or executive needing a secondary office location, a place to host meetings in a unique environment, or just a retreat from the hustle and bustle of a typical work environment. With a membership base representing over 25 different industries, executives can maximize networking opportunities with other entrepreneurs and business leaders. Extraordinary amenities include 24/7 badge access, individual Cowboys Fit membership, double the conference room access, and a dedicated mailbox, in addition to all standard amenities.

Formation work space

Field Formation

Weekday Open Workspace

Formation’s elevated open workspace will maximize your comfort, creativity, and connectivity with fellow members, while allowing flexibility in your work destination throughout Formation’s 18,000 square feet of unique workspace. This membership is complemented by an upgraded amenity package, including generous business hours, waived Cowboys Fit enrollment fee, covered parking, access to conference rooms, invitation to an assortment of member events, mailing address and access to the member directory. Corporate rate available for two or more memberships.

Formation work space

Fixed Formation

Dedicated Desk

Enjoy a niche of privacy combined with the energy of a collaborative work environment at a dedicated desk. A select number of dedicated desks allow members to enjoy the benefits of open plan work and the consistency of a reserved location, including a select number of sit-to-stand desks. Fixed memberships offer secured storage and 24/7 access to ensure it’s easy to work as you wish.

Formation work space

Full Formation

Private Office

Our most secluded and secured offering. Choose from a limited selection of fully furnished private offices that vary in size, accommodating between 1-5 members. Private offices enjoy our most coveted amenity package including a Cowboys Way mailing address, 24/7 access to Formation, valet parking, a robust package of conference room credits, and a video member profile.

Formation work space


  • Steps from Dallas Cowboys World Headquarters
  • Walkable to over 30 restaurants and retailers with The Star District
  • Access to full calendar of events at The Star
  • Pre-sales to purchase tickets to select AT&T Stadium and Ford Center events
  • Cowboys Golf Course discount
  • Covered parking
  • Private conferences and phone rooms
  • Professional headshot
  • Access to coveted Cowboys Way mailing address
  • Access to private lockers
  • Notary services
  • Access to in-house catering and daily snack and lunch services
  • Unique member-only events, created by Dallas Cowboys staff


“The opportunity to be a part of The Star in Frisco is a unique opportunity.”
Tim Soefje
Managing Member, Seltzer Chadwick Soefje & Ladik
“Formation has given us a cutting edge against our competition.”
Linda Scroggins
Founder, CEO of Affluent Luxury Travel
“I knew Formation was where I wanted to be even before it was finished.”
Reginald Hilliard
Owner-Operator of Ginald Fine Jewelry, Ginald2 Branding Solutions

Inquire About Membership Pricing

Get in touch to learn more about our Formation at The Star membership offerings, amenities, and pricing